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How to Identify Your Customer’s Pain Points & Improve Their Experiences

How to Identify Your Customer’s Pain Points & Improve Their Experiences

by stuartferster | Feb 25, 2021 | Blog, Business Resources, Customer Service, Entrepreneurship, Small Business, Stuart Ferster

Successful, veteran entrepreneurs understand that the key to establishing brand credibility and eventually building long-term customer relationships is understanding the customers’ pain points and providing them effective solutions affordably. In a 2018 study...
Using Social Media for Customer Service

Using Social Media for Customer Service

by stuartferster | Feb 19, 2020 | Blog, Customer Service, Entrepreneurship, Small Business, Social Media, Stuart Ferster

As a business owner, it’s easy to view your company’s social media platforms solely as advertising and marketing. However, your presence on social media can do considerably more than promote your business; it can also serve to defuse potentially volatile...

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